Strategies to overcome 3 big selling obstacles

Are you struggling to sell your home? If you’re a homeowner who is having difficulty selling, know that you’re not alone. Fortunately, there are ways to combat this issue, and we’re here today to talk about them. Here are the top three reasons why your home may not be selling and what to do about them:

1. Pricing problems. This is a very common issue, as many homeowners price their homes too high in hopes that it will leave room for them to negotiate down. However, this may end up turning buyers away and losing you money in the end. Today’s buyers are getting smarter, so listen to the feedback you’re getting in open houses, as you may find the common problem is the price. In most cases, you need to lower your price a little, and the right agent can help you do that appropriately based on comparable homes.

2. Cleanliness problems. Sometimes, there may be a problem with your home. Again, listen to what people say at your open houses and respond to the feedback. If your home is dirty or full of clutter, it will be more difficult for buyers to envision themselves living in it. Make sure you do a deep clean yourself or hire a professional cleaner before hitting the open market to make your house as appealing as possible. We can even recommend a professional cleaner if you reach out.

“These issues have stopped many sellers in the past, but they don’t have to stop you!”

3. Marketing problems. The truth is that you won’t sell your home if buyers don’t even hear about it. Make sure you work with an agent who has a top-notch marketing plan. The majority of consumers start their home search by looking online, so make sure you have an excellent listing. Also, work with someone who knows how to get your listing seen by the most people possible, including through social media and even virtual open houses.

Know that you’re not the first person to run into one or more of these three problems. They have stopped many sellers in the past, but they don’t have to stop you! If you need help getting over these issues and successfully selling your home, don’t hesitate to reach out. You can call or email us anytime, and we will be happy to serve you.